Redefining an Icon.
We are proud to have partnered with Sony - an icon of consumer electronics - across multiple product brands and campaigns. As a global business with multiple product divisions, building and maintaining a strong and coherent brand is essential. To achieve this we have helped Sony across brand identity, lifestyle & product photography, key messaging, brand & product campaigns, and branded retail experiences.
*Disclaimer: Some of the content shown in this case study was created by A LINE team members while working at Moving Brands.
Messaging & TOV
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